I suspect that this is the direct result of AI generated content just overwhelming any real content.
I tried ddg, google, bing, quant, and none of them really help me find information I want these days.
Perplexity seems to work but I don’t like the idea of AI giving me “facts” since they are mostly based on other AI posts
ETA: someone suggested SearXNG and after using it a bit it seems to be much better compared to ddg and the rest.
If it’s free then you’re the product
And if you’re the product then there’s an interest to keep you on the site and show you ads which works best if the first result isn’t the correct one and you need to scroll or even go to page two
It’s literally the reason why Google got so much worse that they wanted to show more ads to users which wouldn’t work if the best result is always the first